Erkan Mert Özoğul
Social Media Crisis Examples
For many brands, social media platforms that are effective in communicating their messages to large masses in a very short period of time and reaching their targeted segments, are also areas where there is little fault tolerance for corporate brand pages at the same time. Because every wrong step that brands take can be harder to respond to, and moreover, every time a marketing team does not think it can be misunderstood ...
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Experience Marketing
Facebook's founder and CEO Mark Zuckerberg announced in January that the new algorithm in the giant social network will show shareholders from users' friends and family members as priority in the news flow. Undoubtedly, there are business circles, brands, and media groups that are losing out on the other side of the medallion, while users appreciate this new affair. Because with this change, the banner ads are almost zeroed in effect. Beyond...
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